Loading ...Apple sells one of every seven notebooks in U.S.
Apple Inc. got help from the update to its MacBook laptops to push its share of the laptop market in the U.S. up nearly two points in May, to 14.3%, a research firm said today.
“Whenever Apple gets a new product out, they get a nice bounce,” said Stephen Baker, an analyst at NPD Group Inc. According to NPD’s data, the laptop “bounce” was 14% month-over-month.
The May boost put Apple’s laptops in fourth place, behind Hewlett Packard Co., Toshiba Corp. and Gateway Inc., said Baker, and moved its combined laptop-desktop sales share from 11.6% in April to 13% last month. In retail-only, Apple showed a slightly smaller increase, from 9.6% to 10.8%.
NPD collects its sales data primarily from retail point-of-sale sources, and excludes most online and all direct sales.
“Everybody’s notebook business grew last month, but Apple’s grew a little faster than the market overall,” Baker said, adding that the company’s growth rate has been larger than the industry average for some time. Desktop sales, meanwhile, continued to stagnate, although there too, Apple has an advantage.
Full Story Via COMPUTERWORLD
Filed under: Business and Finance, Laptops
