Monthly Archives: August 2008

A New Battle Is Beginning in Branding for the Web

Trademark issues may take on a higher profile, fueled by the escalating value of brands in general and trademark holders increasingly trying to assert their … Continue reading

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Another Voice Warns of an Innovation Slowdown

Judy Estrin’s book is the latest call to action by scientists, technologists and political leaders worried about the country’s future competitiveness in technology.

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Googling in Person to Make Friends

Advertisers are grappling with the idea of Google, which spent many of its early years avoiding — and infuriating — advertising agencies, now shifting to … Continue reading

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Link by Link: Don’t Like Palin’s Wikipedia Story? Change It

In modern politics, where the struggle is to “define” yourself before your opponent “defines” you, Wikipedia has become an important part of political strategy.

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For Web TV, a Handful of Hits but No Formula for Success

Hollywood writers and producers are realizing that producing Web content may be easy but profiting from it is hard.

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