Music service Spotify hooks up with Ford in first vehicle foray

Daniel Ek, CEO & Co-Founder of Spotify, addresses attendees during the International CTIA WIRELESS Conference & Exposition in New Orleans(Reuters) – Streaming music service Spotify has partnered with Ford Motor Co to allow its subscribers to listen to music in more than one million Ford vehicles in North America. Owners of Ford models with SYNC AppLink can access Spotify's catalog of more than 20 million songs through voice activation using its smartphone app. The deal, announced by both companies on Monday, is Spotify's first collaboration with an automaker. …


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