[eminimall products=”Windows Vista” channel=”electrogeek_post_vista”]
Microsoft Corp. did a great job getting out the word about Windows Vista, a Harris Poll published yesterday said. But the marketing blitz hasn’t generated big sales.
According to an online survey conducted by Harris Interactive, 87% of the 2,200 American adults polled said they were aware of Vista. The overwhelming majority of those people admitted to knowing “a little” about the new OS.
But apparently knowing does not mean buying. In December 2006, 20% of respondents said they were planning to upgrade to Vista; by mid-March, six weeks after Vista’s retail rollout, 12% said they would migrate in the next 12 months.
Full Story Via Computerworld